Why invest in any marketing activities if your online reputation is not what it could or should be? There is no better time to get serious about your online reputation than today.

Customer reviews are among the first things people see when they search your business name/category on Google. Moreover, it’s been shown that positive reviews provide a greater boost to conversion rates than any other local SEO effort.

For car dealerships, online reviews bring the benefit of social proof to the table. Reviews help increase (or decrease) the degree of trust felt for an unfamiliar business based on feedback from other people with similar needs.
59% of car buyers choose a dealership based on reputation. Read more about the research by V12 DATA.

The easier you make for a customer to post a review the more reviews you will get. 80% of car buyers want to read reviews on at least 2 review websites. Which review websites are the most important? Check out this article 

 

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Easily track, manage, share and respond to reviews

Potential buyers pathway to purchase is heavily influenced by professional and customer reviews.

Car Reviews

According to Think with Google research, car buyers spend more time on review websites, and frequent them more often, than they spend on manufacturers and dealership websites combined. So it makes total sense to engage your potential buyers with lots of positive reviews to help with the Convince and Convert process. 
 
The Media Gallery contains reviews rated 7/10 plus in either video or written formats depending on availability.  
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GO SOCIAL