SOCIAL PROOF IS THE CONSENSUS OF YOUR SOCIAL MEDIA
AND MULTIPLE REVIEWS ABOUT YOUR BUSINESS
THE GREATER THE MULTIPLE – THE GREATER THE LEVEL OF SOCIAL PROOF
OVER 65% OF YOUR MARKETING ACTIVITY IS “PULL” GENERATED BY ONLINE
RESEARCH OF YOUR PRODUCTS, PRICING AND BRAND BY CONSUMERS.
COMBINING CUSTOMER REVIEWS WITH SOCIAL MEDIA AND PRODUCT
REVIEWS DELIVERS SOCIAL PROOF AT THE DECISION MAKING POINT.
NOW, LIKE NO OTHER IN THE HISTORY OF MARKETING
CONSUMERS HAVE SO MUCH CHOICE AND INFORMATION.
TECH SAVVY CONSUMERS TRUST ONLINE REVIEWS ON
THIRD PARTY WEBSITES AS MUCH AS THEY TRUST
WORD OF MOUTH REVIEWS FROM FRIENDS AND FAMILIES
Moderation on the go
Simple swipe action
In 2010 it was all about the hype, buzz gaining likes, followers being active and frantically building content and a strategy to prove your social credentials as a brand or business.
The social noise today means messages and investment in content is often lost. Research in ADWeek reported that 97% of social and digital content is never seen, specifically Facebook, where net page posts had a 2.6% organic reach.
60% plus of your Facebook visitors reach your Facebook page from your website home page. But if you use your Facebook Insights and measure visitor numbers it will be a “fraction” of the number of visits to your website.
Appmosphere aggregates your Social Media, Customer Reviews and CarAdvice Product Reviews and displays them in a single location on your website. Unlike any other platform, Appmosphere ensures you maximise the opportunity to communicate your Social Proof to potential customers.